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Guide · Quotation comparison

Comparing technically equivalent quotations: how prices become truly comparable

Anyone who lays three quotations side by side is often comparing three different products. Prices become comparable only when all suppliers answer the same enquiry – and gaps are named rather than estimated.

Purchasing analyst comparing quotation data and components at a desk

A lower unit price is often a different offer: another revision, another tool, another delivery term. Quotations become comparable only when every supplier answers on the same technical and commercial basis.

Three quotations, three different products

Suppliers read an enquiry differently. One uses the revision from the last project, another omits surface treatment, and a third includes tooling in the unit price. The three prices look comparable but cover different scopes.

A total-cost comparison covers freight, duties and tied-up capital. Here, you first establish whether suppliers are offering the same product at all.

What a comparable enquiry must contain

The more precise the enquiry, the less suppliers have to guess. This information belongs in every enquiry for custom parts made to a drawing:

  • Drawing with revision status and the critical characteristics
  • Inspection requirements, for example a measurement report or material certificate
  • Material and surface with standard
  • Quantity per call-off and annual volume
  • Delivery term under Incoterms with location
  • Packaging and labelling
  • Tool: cost, ownership and service life
  • Samples: quantity, cost and date
  • Payment terms

An example comparison

Illustrative example – not a client case. Three quotations for the same die-cast part, as received:

Quotations at first glance
ItemQuotation AQuotation BQuotation C
Unit price€4.20€3.85€4.05
RevisionCBC
Tool€9,800, owned by the customer€6,500, service life 50,000 shotsnot stated
Minimum order quantity2,000 pieces5,000 pieces1,000 pieces
Delivery termFOB Shanghai (free on board)EXW (ex works)FOB Ningbo
Packagingindividual bagsloose in cartonindividual bags
Payment30% deposit50% deposit30% deposit

Name the gaps instead of estimating them

Quotation B has the lowest unit price but refers to revision B and a tool with a shorter service life. Its terms are ex works rather than free on board. Quotation C omits tooling cost. We ask the supplier and label the items rather than estimate missing information.

In the example, supplier B needs an additional machining step for revision C. The unit price rises to €4.32. On a free-on-board Shanghai basis, B is then above quotation A. After clarification, the apparently cheapest supplier is the most expensive.

  • Comparable: same basis, directly comparable
  • Comparable after adjustment: difference known and assessable, for example the delivery term
  • Not comparable: information missing or based on another revision – query required

From comparison to selection

We use the comparison to make a sourcing recommendation. Which candidate should you sample? Which conditions must be clarified first? What must remain unchanged before ordering? You decide on the selection. In the next stage, we support sampling with one product-specific day on site.

An assessment of your product group: Two working days to the result.

We assess your existing China procurement or a new China opportunity for up to three comparable items and recommend next steps.